For my research I did my analysis on the the teaser trailer on the film 'Paranormal Activity'. The film was a horror, which we analyzed as it match the genre of our teaser trailer:
Media Language
Sound
- Music is playing throughout the trailer as it is a dull sound which sounds like thunder outside
- There is also a non-diegetic sound of a voice over narrative introducing the film
- There is also diegetic sounds of the screaming crowds in the audience
- There is the characters speaking over the top of the music playing in the background
- there is also bangs playing in the film to show that something is happening
- For the first glimpse of the film, the shot is a long show of a line of people queuing up to see the film at the cinemas.
- Which then changes to a low angle of the people all sitting down
- the camera then flashes to different angles of the people sat in the cinema
- the trailer then flashes to the back of the cinema so that you can still see the audiences heads while the film is playing.
- The film starts off to a high angle of a woman sat on a chair talking to another man
- The shot then changes to the man talking to the camera which he is holding to the mirror
- It then changes to the woman again sat on the chair and then to the audience faces to see there reactions
- The shot then changes to show the man talking to the camera again while e is walking into the bedroom
- Which then leads to a conversation between the man and the woman
- Next the trailer changes back to the audience to show there faces
- The trailer then jumps through a couple of scenes to show the audience the house, the windows stairs and doors
- I then shows a medium long shot of two of the characters in bed with the camera in the corner of the room in night vision
- it then shows the audience the top of the stairs and the light swinging in night vision
- The scene then changes to the audiences faces and shows that they are scared
- It then shows at a high angle the floor of the house with all white powder on the floor which had been moved
- It then changes to the night vision again to show the two people in bed again but with something blowing underneath the covers and then the door slamming
- I then shows one of the audiences faces in a close up
- Then shows a quotation of what someone has said
- then shows the womans side of her stomach to show teeth marks in her side
- Then another quotation
- It then shows the audience again screaming
- it then has a voice over of the woman saying whats happening to me as there is the slogan coming up in the screen
- Then just has flashes of the audiences faces all screaming
- The final shot shows the man being thrown across the room into the camera
- At the beginning of the trailer it has straight cuts of the audiences sitting in their seats
- Then shows a zoom in of the audience in the other side of the room
- Then has a fade out and a fade in to introduce the film when it is starting
- It then has three more straight cuts
- then a fade out of the audience again
- There is again 5 more straight cuts of different parts of the film
- Then a fade out of the woman and man in bed
- There is then 5 more straight cuts of the audience and the film
- Then three zoom in and outs of the audience and the film
- then for the rest of the teaser trailer there is straight cuts of the film and the audiences expressions
- At the beginning of the trailer the setting in the street with the characters and then them in the cinemas
- The next part is about the film and the two characters wearing casual clothes as there in there own houses
- Every scene there is a camera which is filming the events that happen in the film
- All the scenes are set in the house
The narrative of this film trailer is a horror. You can tell this by the storyline on the teaser trailer. The teaser trailer shows that it is about two people in a house and there being tormented by something else in there. You can tell this by the way the two scream and the banging and the woman being dragged out of bed.
Representation
I think the representation in this teaser trailer will be aimed more at more teenagers as I think that it will appeal more for them to watch it in the cinema. I think the audience in the trailer are mostly teenagers. The way the two characters and in the film show that there is a romance between the two.
Audience
- the audience of this film is passive
- the socio-economic grouping is E for this film
- The psychographics for this film is for people who are being sociable. The film is for people who like horrors.
- the age group for this film I think will be more for teenagers up to the ages of 25. I don't think people in more high levels of grouping would want to watch this film
- the audience for this film I think will be both genders.
The genre of this teaser trailer is horror. It is a horror about a spirit in someones house. The film is about a couple in a house and there is a spirit haunting the.
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