Research and Planning: Film Poster Analysis

For my film poster I am going to do an analysis on the film poster "Paranormal Activity"

Genre

The genre of this poster is a horror. By the colour of the title of the film is in red which represents blood. Also it stands out more with the black background. It also shows that it is a horror by the picture being in the corner if the room in night vision.

Narrative

The narrative for this film poster I think does show that it is a horror film by the way the by the way the picture is in night vision. I also think that there will be something that happens in the house which is why they have got the cameras in the room

Media language / layout

For the layout of this horror poster  "Paranormal Activity" I think that it obviously shows a horror by the way that the camera is in the corner of the room. It uses a slogan at the top of the page " The most anticipated horror event of the year..." This shows the media language of a horror film by saying that people have been wanted to watch it for ages
this in a few different films for example :

• Blair Witch
• Saw 3

Audience


I think that "Paranormal Activity" is for teenagers as it is a horror film. I think it would appeal to teenagers more than any other age group as I think it will be something they will be more interested in.

It also shows this in "Saw 3" to show the audience that the film would be for as by looking at the film poster it shows three bones covered in blood to show that it is the third film.

Representation

I think the representation in this film will be aimed more at teenagers to 20 year old people as I think that more teenagers will watch horror films. I think the three bones in the poster to create more of the horror be a mystery of what will happen.